The Beverage Association of Tennessee (BAT) is the leading advocate and respected voice of Tennessee’s non-alcoholic refreshment beverage industry which includes carbonated soft drinks, ready-to-drink teas and coffees, bottled water, fruit juices, fruit drinks, and sports & energy drinks.
Formerly known as the Tennessee Soft Drink Association, our name was changed to better reflect the expanded range of non-alcoholic beverages our industry provides Tennessee consumers. The Association has been in existence for almost 100 years representing one of the oldest Trade Associations in Tennessee.
BAT’s mission is to promote the development, preservation, operation, and general welfare of the beverage industry in Tennessee. The Association represents bottlers, franchise companies, and support industries of the non-alcoholic beverage industry.
BAT provides a forum in which members convene to discuss issues of interest, while maintaining their tradition of spirited competition in the marketplace. The Association serves as a liaison between the industry, public, and provides a unified non-alcohol beverage voice in legislative and regulatory matters.
The beverage industry has a long and proud tradition of local community involvement sponsoring little league scoreboards, non-profit events, and high school football games giving over $46.5 million to these community charitable causes. Beverage companies also have a significant economic impact in both rural and urban parts of Tennessee creating thousands of high paying jobs in those areas:
Formerly known as the Tennessee Soft Drink Association, our name was changed to better reflect the expanded range of non-alcoholic beverages our industry provides Tennessee consumers. The Association has been in existence for almost 100 years representing one of the oldest Trade Associations in Tennessee.
BAT’s mission is to promote the development, preservation, operation, and general welfare of the beverage industry in Tennessee. The Association represents bottlers, franchise companies, and support industries of the non-alcoholic beverage industry.
BAT provides a forum in which members convene to discuss issues of interest, while maintaining their tradition of spirited competition in the marketplace. The Association serves as a liaison between the industry, public, and provides a unified non-alcohol beverage voice in legislative and regulatory matters.
The beverage industry has a long and proud tradition of local community involvement sponsoring little league scoreboards, non-profit events, and high school football games giving over $46.5 million to these community charitable causes. Beverage companies also have a significant economic impact in both rural and urban parts of Tennessee creating thousands of high paying jobs in those areas:
- 6,811 Local Jobs Provided by TN Beverage Industry
- $5 Billion in Direct Economic Impact
- $527.8 Million in Local Wages and Benefits
- $290 Million in State Taxes & $566.5 Million in Federal Taxes
- $46.5 Million to Charitable Causes